It's a funny world we live in. In 2002, the World Wildlife Fund and the World Wresting Federation went to court to see who owned the rights to the term "WWF." In the end the judge awarded the rights to the Wildlife fund. This forced Vince McMahon to change the name of his company to World Wrestling Entertainment (WWE). The decision ended a battle that lasted for ten years.
Now, less then two years after the wildlife fund's victory, they sale the rights to the term "WWF" after fighting for it for ten years. And you will not believe who they sale it too. Click here to see.